Two famous mass merchandisers in the centre of Oxford, Gap and WH Smiths, have rebadged as Clearance Outlets – their commercial people apparently contorting the language to say cheap in ways that might still add value. Well this is the western point of the Loxbridge Triangle.
Premium Ale Packaging from Marks and Spencer – comparing vintages from 1983 and 2019.
The Brand Historian has long been a student of retailer beer packaging and this comparison show how far retailer brands in general have progressed in their understanding of ale codes.
One of the biggest challenges faced by Marks in particular over the years was avoiding too many wine references and cues in their beer packaging designs. This Norfolk Bitter pack is pretty good and even better, the beer, brewed by Woodforde’s was excellent with my chicken casserole.
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A Arbroath Smokies, Aberdeen Angus, Amalfi Lemons, Asti Spumante
B Bakewell Tart, Black Forest Gateaux, Baked Alaska, Buffalo Wings
C Cornish Pasties
D Dublin Bay Prawns, Dundee Cake
E Eccles Cakes
F Frankfurter
G Gouda
H Hildon Water
I Idaho Red
J Jersey Royals, Jaffa Cakes, Jarlsberg
K Kentucky Fried Chicken, Kendal Mint Cake, Key Lime, Chicken Kiev
L Lancashire Hot Pot
M Melton Mowbray Pie, Madras Curry
N New England Chowder, Salade Niçoise
O Oxford Blue
P Parma Ham, Pilsner, Philadelphia Cheesecake
Q Quiche Lorraine
R Roquefort
S Sisteron Lamb, Sancerre
T Turkish Delight
U Ulster Fry
V Vougeot
W Wensleydale
X Xeres
Y Yorkshire Pudding
Z Zamarano
Artful Strategy 